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YANG Lihui, Beijing Normal University

Displaying Folklore to the World 2008 Olympic Games and the International Folkloric Tourism in Gaobeidian Village, Beijing

Abstract

中文摘要:本文以田野作业为基础,力图考察奥运会对北京郊区的一个村落——高碑店——的民俗传承和变迁的影响。高碑店村的“国际民俗旅游项目”于2005年正式启动,以吸引奥运前以及奥运期间前来观光的外国游客。项目的实施有着突出的双重目的:为在北京现代化建设中失去土地的农民寻找就业机会,并通过民俗展示向世界呈现村落、北京以至中国的多重形象。本文将着力探讨如下问题:2008年奥运会如何影响了高碑店村民间传统的传承和变迁?对村民的民俗观念有何影响?民俗在国际旅游中扮演了什么角色?哪些民俗形式被选择出来加以展示?民俗旅游在组织和运作方面具有什么特点?奥运会之后高碑店的民间传统又面临怎样的境遇?

2008 Olympic Games is undoubtedly one of the biggest events in contemporary China. So far researches on it mainly focus on its political and economical influences on China. Based on my recent fieldwork, this paper will explore the impacts of the Olympiad on the transmission and transformation of folk traditions in Gaobeidian, a suburb village of Chaoyang district in Beijing. In 2005, with the help of the District Tourism Bureau, an “International Folkloric Tourism” formally started in this village. Especially designed to attract foreign tourists who come to Beijing before and during the Olympic games, the tourism aims to find more working opportunities for those farmers who lost their lands because of Beijing’s modernization, and at the same time, to represent multiple images to the world: the village itself, Beijing, and China. The author will try to answer such questions so far seldom been studied: how did the 2008 Olympic Games influence the transmission and transformation of folk traditions in a village? And how did it influence local people’s attitudes towards folklore? What kind of roles did folk traditions play in the international tourism? What forms of folklore were chosen to be displayed to the foreigners? And, how about the folk traditions after the Olymics?

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